35: Reina Pomeroy: Stop Throwing Spaghetti

35: Reina Pomeroy: Stop Throwing Spaghetti

 

Never miss a new episode of Lightbulb Moment! Sign up for the weekly newsletter and you’ll also learn behind-the-scenes stories and get bonus tips not shared in the episodes.

 

Pulling the dried spaghetti off the wall, cultivating the one thing

 

Reina Pomeroy is a coach, speaker, educator, and the founder of Reina + Co. She’s also the creator of the Dreamy Client Magnet Program. She helps creative entrepreneurs get laser focused so they can book more dreamy clients with ease, get paid to do what they love, and have the time to enjoy it. Reina’s work has been featured on the Entrepreneur on Fire Podcast, Entrepreneur.com, Brit + Co, The Huffington Post, and the Rising Tide Society.

 

Resources:

 

Reina + Co

Website | Instagram | Facebook | YouTube

 

“Essentialism” by Greg McKeown


“Pumpkin Plan” by Michael Michalowicz

https://beckymollenkamp.com/35-reina-pomeroy-throwing-spaghetti
34: Sarah Hartley: Outside the Comfort Zone

34: Sarah Hartley: Outside the Comfort Zone

 

Never miss a new episode of Lightbulb Moment! Sign up for the weekly newsletter and you’ll also learn behind-the-scenes stories and get bonus tips not shared in the episodes.

 

Sarah Hartley spent the entirety of her first pregnancy sick. A debilitating lack of focus, constant trips to the bathroom, multiple hospital visits for testing, a couple of falls…it just seemed to go on and on. She did not feel healthy, or beautiful, or glowing. At all.

 

She needed support but feared she’d be judged a terrible mother if she admitted to hating pregnancy. So she started writing about it on her personal blog. Readers soon began thanking Sarah for putting words to what they were feeling, too. She realized there was something missing in the media, and Holl & Lane Magazine was born.

 

More in this episode…

  • How writing helped Sarah voice her fears and concerns far better than talking
  • Why she decided not to pursue therapy or support groups
  • The question she asked herself that expanded the reach of Holl & Lane beyond pregnancy
  • What took someone from a bachelor’s in Fashion, to a master’s in Business, to starting a magazine
  • Why Sarah didn’t want to write a book
  • How breaking a task down into the smallest possible steps made starting a magazine possible
  • The biggest thing Sarah has learned about people
  • The two most important factors to help you decide whether you should pursue a goal or project
  • How to start dealing with those things in your life you feel like you can’t talk about

 

Sarah Hartley is the creator and editor in chief of Holl & Lane Magazine, a magazine dedicated to showcasing real life from real women. Searching for a magazine that featured honest life in a beautiful way, that would give women a voice and a platform, Sarah set out to create that magazine. She publishes stories on infertility, miscarriage, mental health, body image, self-care, love and loss, and so much more. She wants to show women that they are not alone. She is also a wife to Brandon, a mom to Henry and Harrison, and lives near Pittsburgh, PA. In her (minimal) spare time, she loves to read, have dance parties with her son, and enjoy a beer with her husband at the end of a long week.

 

RESOURCES:

Holl & Lane Magazine

Website | Instagram | Facebook

Sarah Hartley’s realized that stepping outside her comfort zone could turn into a business that gives back by giving a voice to others.
Sarah Hartley’s realized that stepping outside her comfort zone could turn into a business that gives back by giving a voice to others.
Sarah Hartley’s realized that stepping outside her comfort zone could turn into a business that gives back by giving a voice to others.
Sarah Hartley’s realized that stepping outside her comfort zone could turn into a business that gives back by giving a voice to others.
33: Ashley Knight: Let Go So You Can Grow

33: Ashley Knight: Let Go So You Can Grow

Never miss a new episode of Lightbulb Moment! Sign up for the weekly newsletter and you’ll also learn behind-the-scenes stories and get bonus tips not shared in the episodes.

A year ago, Ashley Knight was struggling to balance baby and business without exhausting herself. In addition to being a coach, she was the leader of the Hello Boss Community. Ashley was not only doing her own social media, sales and marketing strategy, and copywriting, but also helping clients do the same. It all started affecting her health and relationships. 

She’d started her business to spend more time with family, but that wasn’t happening.

Ashley’s fears kept her from hiring help. The fear of letting people in—she’s a very private person and used to doing her own thing. The fear of delegating—if they didn’t get it, she would have wasted time, and time was her most valuable resource. Despite her fears, she realized she had to finally let things go … and it was the best decision she’s ever made.

More in this episode…

  • The catalyst that finally prompted Ashley to hire help
  • The widespread impact created by trying to spin so many plates by herself
  • How Ashley identified the most important areas where she needed help
  • What she did to get quality help without breaking the bank
  • The important reframing she did around letting go of pieces of her business
  • Two vital questions to ask yourself, not just about letting go, but about life
  • The key component of letting go, and letting people help hold you up and help you grow
  • How to start actually letting go

Community founder, People connector, Coffee Snob, Educator & Business Mentor…just some of the words you might hear others use to describe Ashley Knight. In nutshell, this girl’s shifting the way the world of business works, with original branding and planning strategies that get women in business visible, profitable and living their best life! 

RESOURCES:

Ashley Knight
Ashley Knight Company | Hello Boss Community

The Big Leap, by Gay Hendricks

Dare to Lead, by Brené Brown

”Let it Go” from Frozen

Ashley Knight had a lightbulb moment when she realized she’d have to go of some pieces of her business if she wanted to create true success.
Ashley Knight had a lightbulb moment when she realized she’d have to go of some pieces of her business if she wanted to create true success.
Ashley Knight had a lightbulb moment when she realized she’d have to go of some pieces of her business if she wanted to create true success.
32: Nevica Vazquez: Craft a Message That Fits

32: Nevica Vazquez: Craft a Message That Fits

 

Never miss a new episode of Lightbulb Moment! Sign up for the weekly newsletter and you’ll also learn behind-the-scenes stories and get bonus tips not shared in the episodes.

 

Nevica Vazquez started her business not understanding brand messaging, and not really knowing what set her apart from any other coach. She tried a variety of niches, and couldn’t come up with one concise message about what she was doing and why.

 

Finally, she realized she’d been denying what she really liked best—focusing on the big picture. She also recognized that she needed to do for herself what she’d been teaching her clients. It was time to to stop, take a look at what’s been working, and use that data to make more informed decisions.

 

More in this episode…

  • The first, easiest place to look to gain valuable customer information
  • The two key steps to helping yourself make time to work ON your business, rather than IN your business
  • Why you need a weekly recap and what should you ask when you do it
  • What Nevica thought “real” work was, and what that did to her business
  • Which questions to ask as you narrow down your brain dump
  • How Nevica came to the decision not to niche down
  • Simple ways and safe places to do your A/B testing before you go live with it
  • The three essential components of brand messaging
  • What Nevica suggests you do to have your own Lightbulb Moment
  • The biggest thing you should do if you feel like you’re not getting anywhere

 

Nevica Vazquez is a Business Strategist to digital bosses who want to refine and restructure their business, so that it’s built to grow. The bosses she works with are past the beginner stage and are ready analyze what they’ve done so far, so they can use that data to create their new business foundation and plan that will take them to 6 figures and beyond.

 

RESOURCES

Nevica Vazquez: Website | Instagram


“Clarity comes from action, not thought.”
Marie Forleo

Learn the two key steps Nevica Vazquez says you should take if you want to make more time to work ON your business rather than IN it.
Learn the two key steps Nevica Vazquez says you should take if you want to make more time to work ON your business rather than IN it.
Learn the two key steps Nevica Vazquez says you should take if you want to make more time to work ON your business rather than IN it.
31: Geily Romero: Your Business Can Evolve

31: Geily Romero: Your Business Can Evolve

 

Never miss a new episode of Lightbulb Moment! Sign up for the weekly newsletter and you’ll also learn behind-the-scenes stories and get bonus tips not shared in the episodes.

 

Geily Romero started her own business straight out of a corporate job, doing all things accounting. She began with straight bookkeeping because she knew she was good at it, but quickly learned she didn’t like it. She moved into business coaching with a financial edge.

 

She soon found, though, that her business wasn’t growing as much as she’d like. Was it her pricing? Coaching packages? Market research soon revealed the answer: There was a disconnect between the creative clients she loved serving and the website she was using to draw them in. Geily hired a branding coach to help bridge the gap. It was just what she needed to move forward in her business.

 

More in this episode…

  • Geily’s vitally important realization about helping clients run their businesses versus running her own business
  • How she recommends you start your business
  • How her clients helped her business evolve
  • The important correlation between change and growth
  • Finding your starting place
  • What questions to ask along the way to see if you need to pivot
  • The best way to make a pivot
  • What Geily has to say about business rules and trends

 

Geily Romero is a Business Coach + Money Management Strategist helping creatives strategize their business and finances. She coaches her clients through pivoting and scaling their business while helping them manage their cash flow. She also works with them on a personal level, helping them manage their money strategically through budgeting, saving, paying down debt and reaching their financial goals.

 

RESOURCES:

Geily Romero

Website | Instagram | Facebook

Geily Romero had a lightbulb moment when she realized there is an important correlation between change and growth in business.
Geily Romero had a lightbulb moment when she realized there is an important correlation between change and growth in business.
Geily Romero had a lightbulb moment when she realized there is an important correlation between change and growth in business.
30: king yaa: Creating Safe Spaces

30: king yaa: Creating Safe Spaces

 

Never miss a new episode of Lightbulb Moment! Sign up for the weekly newsletter and you’ll also learn behind-the-scenes stories and get bonus tips not shared in the episodes.

 

king yaa started her journey into health coaching by chance. She’d earned her personal training certificate just for herself, but women began approaching her for coaching so she helped new moms get their pre-baby bodies back.

 

Soon, she realized something needed to change when these moms apologized for being late, missing a session, or being tired because their babies were up all night. She realized these womxn, in the most vulnerable time of their lives, were afraid king was judging them. It was time to combat toxic gym culture.

 

More in this episode…

  • The realization king had about how healthcare professionals were treating her MoC body, and what that must mean for people who don’t want to look, feel, or identify as female, but still needed health care for the female parts of their bodies
  • Identifying what medical personnel need to know about compassionately caring for the bodies of people who are outside the “norm”
  • What body work is and how king moved from working with elite athletes to people unused to even being touched without fear
  • How being told in a yoga studio to “bring out the Goddess in you” can be not just offensive, but triggering
  • The Angela Davis quote that turned the Serenity Prayer on its head, and what that meant to king
  • Where she keeps her vision board, and why
  • The first basic step you should take if you want to move in LBGTQ+ spaces and help the people who live there

 

king yaa is a black, queer, MoC, intersectional feminist mama currently living in Cape Town, South Africa. She’s passionate about all things relating to womxn/queer/trans/fat/melanated health and wellness on a global level. She likes to weave the intersections of her multiple identities into her work and play and encourage LGBTQ+ folx to take up space and commit to living their best lives in their bodies.

 

RESOURCES

king yaa

Website | Instagram | Facebook

king yaa is identifying what medical personnel need to know about compassionately caring for the bodies of people who are outside the “norm”
king yaa is identifying what medical personnel need to know about compassionately caring for the bodies of people who are outside the “norm”